Traqli is leveraging machine learning technology which is based on user behavior and content semantic analysis to deliver personalized content recommendations via MailChimp.
- It utilizes contextual targeting based on semantic data
- It monitors individual and groups behavioral data
- It connects this knowledge with editorial content and native ad networks to deliver the right content the right people at the right moment
In addition Traqli directly integrates with native advertising networks to make an alignment between native ads and editorial content in emails for the best performance and audience engagement, which also multiplies revenue for you.
The result is over 100% growth of CTR, visit time, page views and sales conversion.
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