Adding video to your email campaigns is a great way to maximize the value of your video assets, but how do you know if it’s working? If you want to tie your video marketing to overall ROI, Vidyard can show you who’s watching your video content and exactly how that content is influencing your buyer’s journey.
With the Vidyard Integration for MailChimp, you can:
- Link viewer behavior to individual email addresses
- Optimize your entire video library by identifying which assets are holding attention and which require modiﬁcation
- Turn your video assets into active marketing tools by adding email gates, forms, or calls to action right into your videos
- Easily manage all of your video assets, including YouTube videos, in one place
Additional Information & Help
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